A min 8-page report with min 15 references. At least 5 pages min to recap your p

A min 8-page report with min 15 references. At least 5 pages min to recap your personal findings 3 pages for Your Plan and Priorities. 1. Conduct an introduction of the company by using a 7ps marketing model. And then refine your Selected Marketing Model for your chosen company by using a SOSTAC Planning Strategy Model. 2. Use the RACE Maturity Digital Marketing Excellence 3. Appy RACE Model(Use Table Figure Race Strategy Framework) 4. What are the domains of the tools ( not the technical tools) you will use for your company (Such as Social Media Listening CRM and Campaign Management¦) following the RACE? 5. Use the Content Marketing or the Content Distribution Matrix 6. Marketing planning Hierarchy ( Your Action Plan). You can mention models application timeframe inside the Planning. You will do a (DRIP or AIDA¦)

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